Aviva is the UK’s leading Insurance, Wealth and Retirement businesses, helping customers in the UK, Ireland and Canada.
At this event, the Aviva Brand & Sponsorship team will take us on their journey of transformation in Aviva’s campaigns, visual identity, sponsorship approach and employee engagement. This is one of the most significant brand stories of the moment, and we’re delighted that Aviva is sharing it with Brandland.
Phoebe Barter, Group Brand Director, will talk about the challenges that the brand faced when she joined.
Charlotte Nairne-Clarke, Group Head of Brand Campaigns, will show how Aviva’s campaigns have evolved and the impact they’ve had.
Shaun Dyker, Group Brand Expression & Design Lead, will reveal how Aviva’s brand identity has been optimised and refreshed, and show a film that brings the brand expression to life.
Clare Beaumont-Adam, Group Head of Brand Management & Engagement, will tell the remarkable story of internal transformation and how Aviva’s employees have become enthusiastic brand advocates.
Tom Whiteside, Group Head of Sponsorship, will round off the presentation sharing Aviva’s new innovative approach to sponsorship, including the extraordinary Aviva Studios in Manchester.
After the presentation, the team will answer your questions.
This event is kindly supported by Aviva and hosted by Brandland – a membership organisation for people and companies working in and around branding, in and around Norwich. Find out more at brandland.world.